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THE

HUMAN EDGE

The secret weapon of top salespeople.

A weekly newsletter for people who want to sell with confidence and connection.

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What Is The Human Edge?

The Human Edge is where Relationship Intelligence Selling comes to life.
Each week, Brett shares a short, focused lesson that helps you:

✓ Understand how people think and decide

✓ Ask better questions

✓ Build trust faster

✓ Handle objections without pressure

✓ Turn conversations into real progress

✓ Close with trust instead of pressure

Get sales skills that help you grow as a sales professional

The Human Edge is your weekly insight into selling with confidence, clarity, and connection.
Each email gives you practical tools you can use the same day.


When you subscribe, you get:

✓ Real-world conversation tips
✓ Relationship Intelligence breakdowns
✓ Buyer psychology insights
✓ Question frameworks and prompts

✓ Short stories from Brett’s 30+ years in sales
✓ Scripts and questions you can save and reuse
✓ Early access to updates, & the upcoming RI Sales Course
✓ Exclusive bonuses only sent to subscribers

Recent Posts


Dec 1, 2025

byBrett Madden

The #1 Skill That Sets Top Sellers Apart

Ever wonder what separates top salespeople from the rest? You may be thinking it's their pitch, but it's actually their ability to listen.

The #1 Skill That Sets Top Sellers Apart

THE HUMAN EDGE

The Secret Weapon of Top Salespeople

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